In a tutorial for Vogue, Hailey revealed that the secret to flawless lip liner is smudging. To make it easier, her new product includes a built-in smudging tool called a “smudger.”
Hailey Bieber has shared her top tip for achieving the perfect pout with the launch of her new Peptide Lip Shape pencils for her Rhode beauty brand. The 28-year-old model introduced the product with a workout-themed campaign featuring singer Tate McRae and models Yoon Bae, Anyier Anei, and Mahi Kabr.
In a tutorial for Vogue, Hailey revealed that the secret to flawless lip liner is smudging. To make it easier, her new product includes a built-in smudging tool called a “smudger.”
“This is our smudger on the other end,” Hailey explained. “I don’t know if anyone can relate, but when you’re out doing a lip liner, I’m always going in and smudging it with my finger. Sometimes I don’t want to use my finger, so this is really convenient for smudging. It also has edges that help clean up if you go too far outside the line.”
Available in 11 neutral shades, the pencils are priced at $24. The brand announced the launch on Instagram, describing the product as “a hybrid formula infused with volumizing skincare ingredients” designed to enhance lip fullness instantly and over time.
Hailey’s focus on flesh tones aligns with her personal beauty preferences. Speaking to Harper’s Bazaar, she explained: “Since we’re just getting into color [with Rhode], I liked the idea of flesh tones, which is out of the box yet still in the same world as the Rhode gray. I use a lot of flesh tones, like creams, nudes, tans, in my house.”
The Peptide Lip Shape pencils offer a natural, effortlessly contoured look, giving fans a new way to recreate Hailey’s signature lips.
